Medicare Enrolled

Dr. Roland Friedman, M.D.

Urology Physician · Winston Salem, NC
Practice pattern: Clinical Cardiology — Primarily office-based clinical cardiology
2010 BALDWIN LN, Winston Salem, NC 27103
3362771717
Registered in NPPES since 2006
NPI: 1790747004 verify on NPPES ↗
Very High
DATA COVERAGE
Data in 4 of 4 federal sources
Measures public federal data availability — not provider quality
Informational, not a quality rating. This page presents federal public records about Dr. Friedman from CMS (NPPES, Open Payments, Medicare Provider Utilization, PECOS). It is not medical advice, an endorsement, or a judgment of clinical quality. Always consult the provider directly and a licensed clinician for medical decisions. Read methodology →
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What this data tells you about Dr. Friedman

Dr. Roland Friedman is an urology physician in Winston Salem, NC, with 20 years of NPI registration. Based on federal Medicare data, Dr. Friedman performed 1,728 Medicare services in 2023. These records do not provide a deduplicated patient total.

Between the years covered by Open Payments, Dr. Friedman received a total of $3,709 from 24 pharmaceutical and/or device companies across 69 payment records. A record can group multiple payments. These transfers are publicly reported through CMS Open Payments. Disclosure alone does not establish their effect on care. A reliable breakdown by payment category is not available in this snapshot. Patients may wish to discuss these relationships with their provider.

The Data Coverage level for Dr. Friedman is Very High — reflecting how much public federal data is available about this provider. Patients are encouraged to use this data as one of several factors when choosing a healthcare provider.

✓ 20 years of NPI registration ▲ Top 43% volume in NC $3,709 industry payments

Medicare Practice Summary — 2023

Medicare Utilization ↗
1,728
Medicare services
Top 43% in NC for urology physician
Not available
Unique patients (not deduplicated)
$68
Avg. Medicare payment
Medicare patients only (65+ / disabled) · How to read this →

Top procedures by volume

Ranked by number of services performed for Medicare patients. Avg. submitted charge is what the provider billed; avg. Medicare payment is what CMS paid.

Procedure Volume Avg. paid Avg. submitted
Office visit, established patient (30-39 min)
A follow-up office visit for an existing patient lasting between 30 and 39 minutes. The visit involves medical evaluation and management of the patient's condition.
1,151 $63 $291
Cystourethroscopy
A diagnostic exam of the bladder and urethra using an endoscope to visually inspect the urinary tract.
185 $53 $117
New patient office visit (45-59 min)
An initial office visit for a new patient lasting between 45 and 59 minutes. This code covers the total time spent by the physician or qualified healthcare professional on the date of the encounter.
121 $87 $484
Prostate gland biopsy
A procedure to remove small samples of tissue from the prostate gland for laboratory examination.
52 $83 $993
Simple insertion of temporary bladder tube
A procedure to place a temporary tube into the bladder. This allows for the drainage of urine from the bladder.
51 $17 $36
Ultrasound guidance for needle placement
Use of ultrasound imaging to guide the precise placement of a needle during a medical procedure.
45 $22 $184
Office visit, established patient, complex (40-54 min)
An office or outpatient visit for an existing patient lasting between 40 and 54 minutes. This level of service is determined by the total time spent on the date of the encounter.
35 $102 $425
Endoscopic removal of foreign body, stone, or stent from urethra or bladder
A procedure to remove a foreign object, stone, or stent from the urethra or bladder using an endoscope. The endoscope is a thin tube with a camera inserted into the urinary tract to locate and extract the item.
19 $113 $161
Bladder biopsy using endoscope
A procedure to remove a small tissue sample from the bladder using a thin, flexible tube with a camera. The sample is then examined to check for abnormalities.
15 $83 $2,218
Ureteral stone crushing with stent insertion
An endoscope is used to break up a stone in the ureter, followed by the placement of a stent to keep the ureter open.
14 $364 $1,500
Transrectal ultrasound of the pelvis
An ultrasound imaging procedure where a probe is inserted into the rectum to visualize pelvic structures.
14 $22 $121
Shock wave crushing of kidney stones
A procedure that uses shock waves to break kidney stones into smaller pieces so they can pass more easily from the body.
13 $428 $1,000
Sedation by physician, initial 15 minutes
Administration of a drug to induce depression of consciousness by the physician performing a procedure. This code covers the initial 15 minutes of sedation for patients aged 5 years or older.
13 $9 $75
How to read this data: This reflects Medicare patients only (typically 65+). Payment amounts are what Medicare paid the provider, not your out-of-pocket cost. These counts do not measure clinical quality or years of experience.
1.9% high complexity
7.3% medium
90.8% routine

Industry Payment Transparency

Open Payments through 2024 ↗
$3,709
Total received (2018-2024)
Avg $530/year across 7 years
Top 38% in NC for urology physician
A higher payment rank reflects disclosed industry relationships (consulting, research, speaking) common among subspecialists — not wrongdoing.
24
Companies
69
Payment records
Payments are publicly reported; disclosure does not establish legality · Not evidence of wrongdoing · How to interpret →

Payment categories are unavailable while the source breakdown is being rebuilt. Company and year totals do not identify how much belongs to each category.

Payment trend by year

Annual totals from pharmaceutical and medical device companies.

2024
$460
2023
$669
2022
$778
2021
$522
2020
$304
2019
$207
2018
$769

Payments by company (2024)

Teleflex LLC
$309
UROGEN PHARMA, INC.
$151
Top 3 companies account for 100.0% of 2024 payments
All-time payments by company (2018-2024) ›
Teleflex LLC
$1,160
NeoTract Inc.
$356
UroGen Pharma, Inc.
$299
Astellas Pharma US Inc
$261
SWAN VALLEY MEDICAL INCORPORATED
$196
PFIZER INC.
$167
UROGEN PHARMA, INC.
$151
Boston Scientific Corporation
$133
Rochester Medical Corporation
$133
Myovant Sciences Inc.
$118
C. R. Bard, Inc. & Subsidiaries
$114
Photocure Inc
$103
COMSORT, Inc
$100
UROVANT SCIENCES INC
$83
Myriad Genetic Laboratories, Inc.
$80
Janssen Scientific Affairs, LLC
$70
Dendreon Pharmaceuticals LLC
$58
HealthTronics Mobile Solutions, LLC
$42
Coloplast Corp
$33
Amgen Inc.
$18
BOSTON SCIENTIFIC CORPORATION
$13
AbbVie, Inc.
$12
Endo Pharmaceuticals Inc.
$11
Travere Therapeutics, Inc.
$1
Top 3 companies account for 48.9% of all-time payments
Associated products mentioned in payments ›
AMS · Androgel · Bard Urinary Drainage Bag · Cysview · Endocare Cryocare System · Erleada · GEMTESA · JELMYTO · JETSTREAM SC · KEYTRUDA · LYRICA · Lumenis Pulse 120H · MAGIC3 · MYRBETRIQ · ORGOVYX · PROVENGE · Prolaris · Prolia · SPEEDICATH · SUTENT · SpeediCath · Thiola · UROLIFT · UroLift · UroLift System · XIAFLEX · XTANDI
Should you be concerned? Industry payments are disclosed through CMS Open Payments. Disclosure alone does not establish their purpose, legality, or effect on care. What matters is whether a recommended drug or device appears in your doctor's payment records. If so, consider asking your doctor about it. How to interpret this data →
Looking for an urology physician in Winston Salem?
Compare urology physicians in the Winston Salem area by procedure volume, costs, and industry payment transparency.
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Geographic Context

Urology physicians in nearby ZIP areas
47
County median income
$65,541
Nearest hospital to ZIP centroid (approximate)
NOVANT HEALTH FORSYTH MEDICAL CENTER
0.0 mi

Data Sources

Provider Registry NPPES NPPES snapshot; verify current record
Medicare Enrollment PECOS PECOS snapshot
Practice Data Medicare Util. Annual (CY lag)
Industry Payments Open Payments CY 2024
Disciplinary History — Not included N/A

This provider has data in 4 of 4 available federal datasets, with a Data Coverage level of Very High. This reflects how much public data is available about a provider. How we calculate this →

Summary

Dr. Friedman is a clinical cardiology specialist, with moderate Medicare volume, with 20 years of NPI registration.

This summary is auto-generated from federal data, describing data availability and patterns. Read our methodology →

Frequently Asked Questions

Is Dr. Friedman experienced with office visit, established patient (30-39 min)?
Based on Medicare claims data, Dr. Friedman performed 1,151 office visit, established patient (30-39 min) services. These records cover Medicare fee-for-service activity, including eligible younger beneficiaries; they do not measure total practice volume or clinical quality.
Does Dr. Friedman receive payments from pharmaceutical companies?
Yes. Dr. Friedman received a total of $3,709 from 24 companies across 69 payment records. A record can group multiple payments. These transfers are publicly disclosed through CMS Open Payments. Disclosure alone does not establish their legality or effect on care. Patients may wish to ask their doctor about these relationships, especially if a recommended drug or device appears in the payment records.
How do Dr. Friedman's costs compare to other urology physicians in Winston Salem?
Dr. Friedman's average Medicare payment per service is $68. Note that these figures represent what Medicare pays, not your out-of-pocket cost, which depends on your specific insurance plan and deductible. Procedure-level data above shows both what was submitted and what Medicare paid for each service type.
What does Data Coverage mean?
Data Coverage (currently Very High for Dr. Friedman) measures how much public federal data is available about a provider. It is not a quality rating. A "Very High" or "High" level means the provider has data across multiple federal sources (NPPES, PECOS, Medicare Utilization, Open Payments), indicating the presence of registry, enrollment, activity or payment records, not verified experience or clinical quality. A "Low" or "Moderate" level may simply mean the provider is newer, does not see Medicare patients, or has not received any industry payments — none of which are inherently negative. Read our full methodology →
Is this data up to date?
Source publication dates and the snapshots loaded on this site can differ. Rebuilding a page does not refresh its source records. Check the Medicare reporting year and the payment interval shown above; consult the linked official sources for newer releases and current registry details. See our data freshness policy →
About this page

This page combines public CMS records with calculated summaries and explanatory procedure labels. These transformations are not verbatim federal records. Sources: NPPES ↗, Open Payments ↗, Medicare Provider Utilization ↗, and PECOS. Publication is mandated by the Physician Payments Sunshine Act (§6002 ACA, 42 U.S.C. §1320a-7h) and the Freedom of Information Act.

This page is not medical advice, an endorsement, a recommendation, or a quality rating. Data Coverage reflects data completeness — how much federal information exists for this provider — not clinical performance, patient outcomes, or quality of care. Always verify information directly with the provider and consult a licensed clinician before making medical decisions.

Provider corrections: Provider portal · Privacy questions: Privacy Policy · Terms: Terms of Use · Methodology: Methodology

Data Disclaimer — Data sourced from the Centers for Medicare & Medicaid Services (CMS): National Plan and Provider Enumeration System (NPPES), Open Payments program, Medicare Provider Utilization and Payment Data, and Provider Enrollment & Certification data (PECOS). Published under the Freedom of Information Act (FOIA). This website is not affiliated with, endorsed by, or authorized by CMS, HHS, or the U.S. Government. Data may contain errors as reported to CMS by providers and reporting entities. Industry payment disclosure alone establishes neither wrongdoing nor legality. Medicare data reflects only patients aged 65+ or those with qualifying disabilities. For corrections, contact CMS directly. This information does not constitute medical advice and should not be used as the sole basis for choosing a healthcare provider. Procedure descriptions use plain language and do not reference CPT® codes, which are copyrighted by the American Medical Association. Full methodology → · Report a data error → · Privacy policy →